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LIFE+ is the association that organizes the LIFE BALL. The umbrella brand promotes education, information, the development of social and health policies, as well as acceptance and openness when it comes to HIV / AIDS. Each year, the goals and activities of LIFE+ are bundled, in order to focus on a clear main campaign, which then supports all events and measures in terms of content.
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Know your status
The first one of these campaigns is KNOW YOUR STATUS. The goal of the campaign is to make knowing one’s immune status as natural as knowing one’s blood type. As mobile testing stations of AIDS Hilfe and expansive advertising campaign raise awareness for this cause, international organizations use their specific experience to support those affected by the virus.
From the very beginning, Life Ball has proven to be an innovative and effective tool to encourage the public, the government, and the international community to think about HIV/AIDS, to in turn raise awareness, reduce stigma, and, ultimately, change the world. Furthermore, within the last 25 years, LIFE+ started cooperating with important international organizations from Africa, Asia, and Europe, in order to support the needs of people and communities living with HIV/AIDS. In 2017, LIFE+ is planning to further expand the last decade’s successes and reinforce its activities in Austria, as well as increase the extent and dimension of its international reach.
Life Ball - Europe's biggest charity event
The Life+ award
The LIFE + Award honors projects that have excelled in a particularly innovative way in the fight against HIV / AIDS. In 2017 the award went to:
IWantPrEPNow & PrEPster
In 2015, Greg Owen launched the IWantPrEPNow website to fill the gap and provide all the necessary information about pre-exposure prophylaxis (PrEP). That same year Dr. Will Nutland created PrEPster, a website aimed at educating and agitating for PrEP access in England and beyond. The following year, there was a 40% decrease in new HIV infections among gay men in London largely due to thousands of people buying preventative medication, pre-exposure prophylaxis (PrEP). Through their comprehensive platforms about PrEP and new partnership, the joint efforts of IWantPrEPNow and PrEPster have significantly contributed to the surge in PrEP usage and subsequently, the dramatic reduction of new HIV diagnoses in the United Kingdom over the last year; progress that is sure to continue thanks to their invaluable work.
LIFE+ award recipients
The Board of Directors is responsible for allocating the available funds to selected projects and organizations in the field of HIV/AIDS in Austria and internationally. Applications for financial support are examined thoroughly before grants are approved; and experts in the field are closely involved in the evaluation and selection process.
DONATIONS SEAL OF APPROVAL
LIFE+ carries the seal of quality for donations, which ensures correct financial conduct as well as proper internal monitoring.
LIFE+ supports national and international non-profit organisations that provide support to HIV-positive and AIDS patients. The focus lies on direct aid (financial support, benefits and social services), medical home care and social inclusion of those living with HIV/AIDS.
Current number of infected worldwide
New infections 2016 worldwide
New diagnoses daily in Austria
LIFE+ can by now (June,14 2018) assure the allocated funds for 2018 to the following projects:
|Broadway Cares/Equity Fights AIDS||EUR 163.000|
|Charlize Theron Africa Outreach Project||EUR 300.000|
|The Elizabeth Taylor AIDS Foundation||EUR 175.000|
|Dream for Future Africa Foundation||EUR 20.000|
|National AIDS Projects||EUR 300.000|
LIFE BALL TEAM
Mag. Gabriele Hecht
in the fight against HIV
LIFE + considers itself responsible to continuously promotes awareness and public consciousness about the AIDS epidemic. Through Life Ball and our additional, yearly activities, LIFE+ works to raise funds to help those impacted by and living with HIV/AIDS and reduce stigma and discrimination.
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