LIFE+ Change the Conversation
AIDS LIFE and the Life Ball have completely reinvented themselves in 2016.
In 1992, Gery Keszler and Dr. Torgom Petrosian founded Life Ball. Now, 24 years later, it is time to lift the ball to an entirely new level. AIDS LIFE became LIFE+. Life Ball is more than one great celebrity party – it is an institution of international importance with a crucial key message: FIGHTING AIDS & CELEBRATING LIFE!